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Rejected by Hertzfeldt: “commercials are nothing but lies”

(VIEWER DISCRETION IS ADVISED) Don Hertzfeldt animated Rejected after graduating from film school. Released in 2000, it has been nominated for an Oscar and has won many awards. Rejected is fiction, a film reel of rejected promotional segments by a fictional Hertzfeldt who becomes increasingly unstable. For me, it is an interesting exploration of the tension between art and advertising. … Continue reading »

Welcome to my blog

I’m Bryan Dwyer, a student of strategic marketing at Camosun College in Victoria, BC. This blog is about marketing as I discover it and hopefully the beginning of a conversation.

I have been fortunate to learn from and work with some amazing people, and I hope that fortune continues. For while marketing is a business of ideas, an idea left to itself is impotent. So let’s connect – here on my blog, through other social media, or even over a coffee. I look forward to talking with you.

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